Project
Another chapter in the Klarna x Snask story, a series of dialogue-free films, built to travel across markets and adapt to calendar moments, from Singles Day to Cyber Monday and Black Friday. The brief called for something amusing, unexpected, and just a little sexxxy. For Singles Day, we wanted to celebrate the freedom of being single, a woman redefining what the perfect romantic dinner looks like, on her own terms. The juicy peach brought comfort to Cyber Monday's holiday shopping, lounging at ease after handling everything online. And to counterbalance the frenzy of Black Friday, we went somewhere quieter and glossier: products submerged in a pool of smooth, lacquer-black liquid, a top-secret Snask mixture, completely unreplicable. Snask handled concepts, visual scripts, art direction, and film direction throughout.